VICARIOUS events strengthen brand presence and build excitement.
We manage all aspects of event production from concept through execution and create fun and engaging experiences that are tailored to your brand and that get people talking. No idea is too big for us! In fact, we are passionate about producing events in unexpected, challenging locations with surprising themes. We immerse ourselves in your organization and learn about your specific goals so we can tailor each event to suit your needs using a boutique, customized approach.
We worked with Feast Portland to showcase Pineau des Charentes at a trade-focused lunch. Guests learned more about this fortified wine at a neat tasting station conducted by Pineau des Charentes certified ambassador Hoke Harden and sipped on cocktails designed by ambassador and acclaimed bartender Ms. Franky Marshall, all while savoring food pairings crafted by Solo Club's Chef Dustin Clark. Abundant tasting stations featuring selections from both land and sea drew inspiration from the Charentes' terroir, and a spread of sweet delicacies revealed the complexities and many subtleties of Pineau des Charentes. (photo by Cheryl Juetten)
We worked with Disjecta Contemporary Art Center as a culinary consultant and event producer for Culinaria (Art + Food + Community), an exhibition and series of dinners that pairs artists and chefs to create unique community events, providing opportunities for collaboration, creative risk-taking, and the exchange of new ideas between two very different creative realms.
We worked with Feast Portland, one of the country's top food festivals, to produce hands-on classes in 2017 and 2018: Inside the Test Kitchen, featuring behind-the-scenes information on recipe development and editorial decisions from the editors of Bon Appetit magazine; Ice Cream Social: The Easy, No-Fuss Way with Amanda Hesser and Merrill Stubbs of Food52; Pie Goals with culinary influencers at Tillamook Portland Outpost; and On Common Ground: Exploring Oregon/Washington Cross Border AVAs with Washington State Wines. (photo by Cheryl Juetten)
As Event Director for Pioneer Courthouse Square, a nationally recognized urban public plaza known as Portland's living room, Cari produced a number of community events including the annual Tree Lighting Ceremony. The event drew over 30,000 attendees, the highest single day attendance for a public event in Portland.
As a board member of the Portland Culinary Alliance, Cari led the team in producing the organization’s inaugural Behind the Brand: A Maker’s Journey educational event. The panel brought together some of Portland’s most innovative culinary entrepreneurs to share a behind-the-scenes look at how they launched their business and the challenges and rewards along the way. (photo by Kara Stokes)
We partnered with six Florida chefs who teamed up for a Friends of James Beard Benefit Dinner held in downtown Jacksonville’s historic Marble Banking Building. Florida’s Sunday Supper spotlighted the many flavors of the South, while donating proceeds to the James Beard Foundation and a $2,500 culinary scholarship to Florida State College at Jacksonville’s School of Hospitality and Culinary Arts. We transformed the vacant and industrial space to welcome 160 guests for a six-course dinner experience. Celebrating the diverse yet kindred flavors woven through the many states that represent the “culinary South,” each dish highlighted regional inspiration that resonated with each chef personally.
We worked with the Jacksonville Symphony for the second year in a row to produce their annual gala, which is one of the premier fundraising events in Northeast Florida. Because the event fell on Valentine’s Day weekend, the orchestra performed a number of Romeo and Juliet pieces with visiting superstar pianist Lang Lang under the direction of conductor Courtney Lewis. Guests enjoyed live music from a number of musicians throughout the evening and enjoyed a three-course candlelit Italian-inspired dinner with wine pairings in an opulent tent setting decked out in romantic, dramatic decor.
We transformed The Doro District, a raw warehouse space in downtown Jacksonville, into a scene from the Tokyo underground for Jacksonville's first and only Ramenfest. The pop-up event featured ramen from nine of the region's best chefs, with representatives from the Jacksonville Japanese School serving on a judging panel. Guests were entertained by TOMBOi and enjoyed a karaoke lounge experience.
We produced the release event for The Chef's Canvas cookbook at the Cummer Museum of Art & Gardens. We were excited to use The Legend Series' position in the culinary community to raise awareness about The Chef's Canvas, and to make a donation to the Museum. The goal of the event was to provide a forum for chefs who participated in the cookbook project to showcase the dishes they submitted and to allow guests to experience in person both the dishes and the art works that inspired them. The event featured an elegant 10-course seated dinner and a live action art installation.
We worked with Feast Portland, one of the country's premier food festivals, to produce The Late, Late Show: Adventures in Takeout in the heart of SE Division Street's restaurant row. The event featured creative renditions of late night classics by esteemed chefs from Portland and across the country.
With a new, young conductor, new branding, a new website and new initiatives to engage the next generation of music lovers, the Jacksonville Symphony was full of energy and excitement. We were hired to produce their first-ever annual gala event and knew we had to craft an unexpected, world-class experience so patrons could experience first-hand this new era of the Symphony. Taking inspiration from guest violinist Joshua Bell's performance, we named the gala Russkaya Noch and implemented a Russian theme by flying down balailaka musicians from NYC and serving guests a 3-course Russian-inspired meal with thoughtful wine pairings.
We worked with Slow Food First Coast to produce their Slow Down event at Intuition Ale Works three years in a row. The Slow Down featured local restaurants, farmers and artisans that espouse the ideals of the organization's prestigious Snail of Approval award. It was a food fair of sorts, with locally-crafted brews and delicious appetizers featuring fresh, local ingredients. The Slow Down provided an opportunity for guests to meet the Slow Food First Coast Board members, chefs, farmers and artisans and get to know where our local food and drink comes from. The Slow Down sold out every year and was one of the organization's major fundraisers.
We hosted an authentic, all-you-can-eat, pop-up Argentine asado at The Glass Factory, which was designed and built in 1936 by Henry John Klutho who helped in the reconstruction of Jacksonville after the Great Fire of 1901. The chefs slow-roasted cordero patagonico and ojo de bife over an open fire and we had live entertainment by Jax English Salsa Band.
We worked with local craft brewery Intuition Ale Works to produce one of Jacksonville's first ever Oktoberfest celebrations. The goal that first year, and for the four years since, was to have the most authentic Oktoberfest in Northeast Florida. To that end, we hired an 8-piece oompah band, brewed German beers for the occasion, strictly served Bavarian fare, encouraged dirndl and liederhosen and hosted traditional German games and feats of strength.
We helped kicked off the first Riverside Craft Beer Fest, which is now the major annual fundraiser for the Rotary Club of Riverside and draws thousands of craft beer-lovers from across Northeast Florida. We were instrumental in planning the event for the first two years and were involved in everything from event concept, sponsorships, promotions, volunteer management and execution.
We were excited to work with Jax Mom's Blog and Jacksonville Magazine to produce Family Foodie Fare, a culinary fair at Engine 15 brewery that featured kid-centric tasting portions from a number of Northeast Florida's best restaurants. Appearances by Disney princesses along with a plethora of children's activities and live music kept both adults and kids entertained.
We transformed a raw warehouse space at the Sadler Point Marina into a pop-up food fair featuring Northeast Florida's best chefs, an interactive portrait project and more in partnership with SKYY Vodka. One hundred percent of ticket sales and bar sales went to the Better Together Fund in response to the tragic Pulse nightclub shooting in Orlando.
We worked with The Florida Theatre to produce Blues, Brews & BBQ in celebration of the landmark theatre's 32nd anniversary as a nonprofit organization. The fundraising event featured fare from a number of our city's best barbecue establishments, blues performances on the stage and unlimited craft beer from an assortment of Northeast Florida's breweries.
The first event in The Legend Series took place at Intuition Ale Works in 2011. The dining table was set in the middle of the fermentation tanks and each course was paired with both beer from Intuition and wine from event sponsor Vibrant Rioja. Philip Pan, concertmaster of the Jacksonville Symphony Orchestra, arranged original music inspired by each course. A highlight of the evening was Chef Tom Gray accompanying Philip on cowbell to Hugh Masekela’s Grazing in the Grass.
The Legend Series Two took place at the abandoned Old Ford Assembly Plant under the Mathews Bridge. We took inspiration from the truly underground nature of the event and served a Prohibition-era Italian menu. Entertainment for the evening was The Mast, a band brought to Jacksonville from Brooklyn, NY by Atypical Arts.
The third event in The Legend Series took place at the Brumos Collection, a private car museum in Jacksonville. We wanted to balance the masculinity of the museum, so each course included a masculine and a feminine take on the same dish. The entertainment followed suit -- we brought in ballerinas from First Coast Ballet for a surprise performance midway through the meal in order to highlight the masculine / feminine dichotomy.
The Legend Series Four took place at the historic Florida Theatre in the heart of downtown Jacksonville during the holiday season. Guests dined on the stage and singers from First Coast Opera performed from the balcony, making for a role reversal of sorts. Each course drew inspiration from the chefs' family holiday traditions.